Saturday, February 26, 2011


Online Money With Google Adsense Part - V

Why you need Visitors To Your Site?
In my earlier posts I had discussed the entire steps to set up a site for Google Adsense. So, once you have selected a profitable niche, built your site on that particular niche, installed the Adsense templates on your site and site, it is time for you to think of the next important step. The following step is the most important step in making money online with any PPC or affiliate ads you display on your site.

How are you going to get visitors to your site? What are the different options available to you to get traffic to your site instantly?
The most obvious and the common answer to these questions would be to get traffic from Google, Yahoo or some other search engine results. Getting traffic from search engine results is great, and frankly speaking nothing is better than that. However, the process itself is very complicated and time consuming and not desirable for people who want instant results.

This is the reason most of the advertisers use PPC search engines. They are to be utilized when you need instant traffic for your site. The best PPC that I can recommend is Yahoo Sponsored Search. There are other small PPC search engines which are much cheaper but there is a fear of click fraud being rampant in these search engines.

To get Traffic from any PPC search engines you need to take the following steps:

1.Choose keywords for your marketing campaign:
Whenever a keyword related to your campaign is searched on Yahoo,Google or any other search engine you wish to use for your PPC campaign,your ad will be displayed as sponsored search result on right hand side of the search results. If you prepare an attractive ad campaign,visitors will click on your ad and visit your site. For example you select keyword wallpaper for your site, then I believe you need to prepare a list of 250-400 keywords matching your niche and add them to your PPC campaign. A sample list of keywords related to wallpapers might look similar to the one alongside.

2.Create your PPC campaign and select ad group:
You need to register for an advertisers account on Google, Yahoo, MSN or any other search providers. You need to specify your campaign name and geo targeting. After specifying your geo targeting option,you need to create an ad group within your campaign. Then enter the keywords for your campaign.

3.Bid for the keyword and set your budget:
This step is very important and it determines the amount of traffic your site will receive. Ideally it is suggested to bid as low as possible for the particular keyword. The lowest PPC for Google is $0.01 and for Yahoo is $0.10. So for every instance a visitor clicks on your ad and visits your site, you are supposed to pay the amount you have bid for the particular keyword.

4.Create your ad:
This is the step where you create you ad. Add a nice and appealing title which will grab readers attention.Then write a short description and make it as sensational as possible without being too harsh or criticising any of your competitors. Then you need to ad the destination URL and display URL. Note that ads should be relevant to the searched keywords for better CTR.

5.Activate your ads
After you have created your ad, you need to preview your ad before it goes live. Then,you need to check the allocated budget to your campaign and schedule the time slots during which your ads will be displayed. After following these steps you need to activate your ads in order to get PPC traffic.

You have learned how to get traffic by spending money on PPC campaign. These campaigns are good source for getting genuine traffic to your site. But since most of us prefer getting traffic without spending too much money, so in my next post I will discuss the methods of getting visitors to your site without spending a penny.

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Sunday, February 20, 2011


Online Money With Google Adsense Part - IV

Deciding Domains And Subdomains For Your Site.
Till now I have discussed how to find a profitable niche for your site, the actual site building process and what are the best Google Adsense templates. So let us now discuss about the domain selection for the site.
 
As all of us have experienced that it is very difficult to earn a decent income from Google ads if you are running a single site and focus on single niche for your site. So you need to have several sites each for a different niche in order to maximize your Adsense revenue. Now the question arises that do you need to have a separate domains for each of your site. It is advisable to have a separate domain for each of your site. But all of us cannot afford to pay for multiple domain names and hosting.

So it is advisable to keep all your sites under one domain. You can create a sub directory for each of your site. for example if you have a site for Insurance you can use the domain name which would look likehttp://www.mydomain.com/Insurance.

If you plan to make decent money using Google Adsense, you need to build at least 100 sites each one on different niche. Shoe Money who is the third highest in the list of top earners from Google Adsense earns more than U.S $ 0.2 million per month by displaying Google Ads on 2,500 sites designed and run by him. Its easy for him to have a separate domain for each of his sites because of his high Adsense earnings. But if we try and register a domain name for each of the sites, we would be wasting a lot of money and effort just for registering a domain name. Although having different domain for each of your site may help in SEO but it has
no other immediate profits. So its better to stick to few domain names and rather create a sub directories for each of the sites.

So if you intend to make 100's of site, my suggestion would be to buy 1-2 domains and create a sub-directory for each of your site. You need to constantly monitor the performance of your sites, if you find a site is performing well constantly over a large period you can buy a separate domain name for it.

Friday, February 18, 2011


Online Money With Google Adsense Part - III

Adsense Templates For Your Site
So far we have discussed site building process and how to choose a profitable niche. After you have finalized your niche and completed site building process, its time now for you to insert Google Ads on your site.

A lot of you might have experimented with various templates. You might have also tried placing the ads at different locations on your website. But is very hard to find the correct locations and correct template sizes which would give you the highest CTR.

Example of some of the ad template sizes are:

1. Leader Board (728 x 90)
2.Banner (468 x 60)
3.Wide Skyscraper (160 x 600)
4.Skyscraper (120 x 600)
5.Large Rectangle (336 x 280)
6.Medium Rectangle (300 x 250)
7.Square (250 x 250)

I am sure all of you must have tried these templates on your website sometime or the other. But most of you would still be confused as to which template to use to get the best CTR and maximum revenue.
After discussing with several people who are using Adsense successfully on their sites and have a good CTR and good revenue, I have come to the conclusion that the following three ad formats work the best and generate the best CTR as compared to others:

1. Large Rectangle (336 x 280) at the top of the page.
2. Medium Rectangle (300 x 250) in between two posts.
3. Wide Skyscraper (160 x 600) in the sidebar .

Note that Large Rectangle (336 x 280) has the highest CTR and amount per click amongst all the ad formats.
If you use the above mentioned ad formats you not only blends your content with ads in a manner which is appreciated by most of the visitors but you also get high CTR. Never highlight your ads by using any text or images to grab the reader’s attention as this is against the TOS of Google Adsense.
Focusing on your sites content and relevance would help you get highly targeted ads to your site. This would help you get high CTR and pay per click.

Essentially the background of your site must match to the background of the ads being displayed on your site. Thus it would give a nice mix to your site's content and the ads being displayed.
Having images next to the ads improves the CTR to a very high value. It was a method use by most of the webmasters to get a high CTR. But due to recent changes in Google Adsense Program policies webmasters are prohibited from displaying images close to the ads. Also the policy is confusing in itself, but it is better not to take any chances. Avoid displaying any kind of images next to Google Ads.
So make sure you have a highly targeted content for the keywords you choose. Use the above mentioned ad formats and make sure you don't violate any TOS to keep earning from Adsense Program.

Wednesday, February 16, 2011


Online Money With Google Adsense Part - II

Site Building Process
In my last post I have mentioned points you need to keep in mind while choosing a niche for your site. I hope all of you might have decided a profitable niche for your site. So the next step after deciding a profitable niche is the actual site building process.

The initial site building process can be very tough and might take more time than you normally expect. But after you have gone through these steps things become very easy and you can finish your work in minutes rather than hours.
Before you start building your site you are expected to do the following things:

1.Decide a profitable niche for your website.

2. Create a header image for your site and it should match the niche you have chosen for your site. There are many image editing tools available that you can use for generating your image. Creating a header image which matches your niche is the best way to attract the attention of the audience towards the topic and a very common thing which is neglected by most of the webmasters. If you cannot find a image matching your niche you can use a more general image which will relate to any topic.

3. Decide the template for your site because templates go a long way in attracting visitors and keeping them glued to your site. Your site's overall success depends on your template and how well and effectively you can organize information on your site.

Step # 1 - Select a Keyword
Select a primary keyword for your site. For example if your selected niche is Ringtones, your primary keyword has to be "ringtones". Remember the keywords must be in lower case only because people generally don't have time to follow all the grammatical rules when they are looking for a particular piece of information. So if you choose "Ringtones" as your keyword instead of "ringtones" you would lose out on valuable search engine traffic. Then you can use other keywords related to your niche for building your site. Keep the number of keywords used to a maximum of 25 in order to have a site of good quality content.

Step # 2 - Select a Template
After you have selected a list of keywords for your site, you need to select a template for your homepage as well for the individual keywords, make sure you use no more than three keywords per page. It is always better to have a slightly different template for each of your web page. It is important to choose the extension for the web page, while most of the sites use the default HTML extension it is better to use PHP mainly because you can easily add great features like rotating text,Rss feeds to your web page easily.

Step # 3 - Create Web Content.
This is a very important step in site building process; you need to decide the content for your site. Make sure you keep the keywords used on the web page to a minimum or you will be accused of keyword stuffing which may result in your site being banned by search engines. Ideally you need to create the content on your own, but you can't because you don't have the time and patience to do it.
Secondly,most of the profitable niches are quite boring(don't worry that's my opinion) and if you don't have much idea and interest about the niche you are better off not spending too much of your time trying to write articles on them. So you can use PLR articles for building your site,but make sure that you edit them before you use them on your site. It is 100% unique and quality content that drives traffic to your site, and also helps you to get the most appropriate Google Ads. So it is much better off to write content yourself or in worse case get someone other to write it for you. You can also add RSS feeds from other related sites to your site,this will help keep your site's content fresh even when you don't update it regularly.

Step # 4 - Other Customizations
After you have chosen a template and added content to your site, you may want to customize the look of the website by experimenting with different colours and layouts before deciding the best one that suits you. You may also want to add some widgets to your site which will help you interact with your readers. Basically this step relates to how well you can organize your site's information without compromising too much on speed.

Step # 5 - Publishing Google Adsense on your site
After you have finalized your site's content and look, its time to do the most important thing i.e putting Google Ads on your site. There are various predefined templates that you can use on your site. Choose the ones that match with your template and layout. There are many templates that you can use for your site but there are only three templates which give a better CTR than others. 

What are these three templates and how you can utilize them in your web page to earn maximum revenue will be covered in my next post choosing the Right templates for your site.

Saturday, February 12, 2011


Online Money With Google Adsense Part - I

How To Choose A Profitable Niche?
Hello and Welcome to the 33 part series in which I would discuss all the tips and strategies you should use to make more than $100 per day from Adsense Commissions alone. I hope to answer all the queries and doubts which are present in the minds of everyone using Google Adsense and help them make huge money from the Internet by putting minimum of efforts which only a handful of people are doing successfully.

I have been trying to understand the basics, the strategies for over three years now and during this time I have had a chance to discuss this topic with various persons who are using Adsense successfully and were quite happy to share their secrets with me. That is all about me; now let’s get down straight to our topic.

I have been using Internet for the past 10 years, during this time I have come across many good sites and blogs which had potential to be a great success but could not sustain the competition due to lack of readership and not being monetized properly.

Let me ask all of you a question what do you blog about? The obvious answer by all of you would be that you blog on your area of interest. This is the first mistake that all the bloggers make who intend to make big money from their blog. While writing a blog on your area of interest would make you feel satisfied personally, but it cannot bring in the cash flow you desire. This happens because your area of interests might have only a few people interested.

It is much better to find hot and profitable markets (topics) and try building a site on these instead of your area of interest. So it is imperative to just do some market research to understand the necessities of people and then build a site to provide them with what they need. It can be looked in this way, rather than manufacturing a product and then looking for the people who might be interested in that product you can ask them what they need and then provide them whatever they asked for.

A lot of people end up choosing wrong niche for their blog or website and end up being frustrated because they cannot make any from it. There are some niches which are never profitable and then there are some which are very profitable. So if you are using a non profitable niche it is best to switch over to a more profitable one now. Search the net to prepare a list of profitable keywords and categorize them. Try and keep adding new keywords to your list as and when you discover them. The suggested profitable keywords may not work the same way as they do for others. So it is imperative that you build more than one site, each one with a different keyword and keep a track of each of them.

There are few tips that I would suggest while looking for a niche that will profitable for you .While doing a keyword research focus on the following details:

1. Average CPC
2. Number of Advertisements for that Particular keyword.
3. Number of searches for the particular keyword over the past three months.
4. Less number of websites competing for the keyword.

Just acquiring keywords is not enough; you need to properly categorize them into main categories and subcategories. I will illustrate this with an example.

Insurance (Main Category)
Life Insurance
Car Insurance
Home Insurance
And so on

Sports Merchandise (Main Category)
NBA
Tennis
Cricket
And so on

Once you have decided which the right niches are for you, you need to move on the next step of building your website.

The topic Site Building will be discussed in my next post. Till then i hope you all decide a profitable niche for your post.

Friday, February 11, 2011


How To Make $100 A Day With Google Adsense?

If you are looking to make money online from your blog but do not how to do it, let me tell you one thing – you are not alone.

There are thousands of bloggers that feel the same way as you do. Fortunately unlike others you have landed at the right place. I had been asked several times on Twitter, Facebook and my blog to share the secrets that will help them make $100 a day with Adsense alone.

Google Adsense is the easiest and the best way to make money online. All one is required to have is his very own website and you can start earning money with Adsense within five minutes. Yes it is very easy to set up Adsense on your site and make money from it.

On this blog I will tell you how to use adsense on your site and make money from it but also how to improve your blog and methods to get free traffic to your blog in order to maximize the revenue from Adsense program.

So learn and earn while you do the thing you love the most which is blogging!